Features MMM Modelling AI Agents Signals AI Studio Products Catalogue Range Plan Pricing Blog
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Your agentic Shopify intelligence platform

The operating system
that runs your store's data

Analytics, marketing intelligence, customers and merchandising — with a team of AI agents on top that watch every metric around the clock and tell you what to do next. Installed on Shopify in one click.

14-day free trial  ·  No card required  ·  £199/month, everything included
app.nuso.co.uk — going live running
Overview — last 30 daysbuilding…
Revenue
Orders
MER
Margin
6 digital workers online
Signals watching · Boardroom scheduled
Natively connected to your stack
Shopify Google Ads Meta Ads TikTok Klaviyo BigQuery Claude Gemini
£240M+
Revenue tracked
across brands
4.1×
Avg. ROAS improvement
in 90 days
1‑click
Shopify app install
— no tokens to paste
20+
Modules included
in one plan
Powered by Claude & Gemini

An analyst, a strategist,
and a boardroom — built in

Nuso runs a team of AI agents on top of your live store data. They watch every metric, surface what changed before you have to ask, and turn numbers into decisions.

A

Digital Workers

Autonomous agents

Six specialists — Atlas, Nova, Ivy, Mia, Ella & Kai — run scheduled tasks and alert you in-app or by email.

S

Signals

Proactive feed

A severity-graded "what changed" feed. Anomalies in revenue, ROAS and inventory, written up in plain English.

T

Toby

Your store analyst

Ask anything about your data in natural language. Press ⌘J anywhere and get an answer grounded in your store.

B

Boardroom

AI C-suite

A virtual board convenes on your numbers and emails a strategic brief — like having a COO, CMO and CFO on call.

Best model for the job — Claude for reasoning & agents, Gemini for creative & vision.

Marketing intelligence

See exactly what's working — and what isn't

Pull spend, clicks, impressions and revenue from every ad platform into a single unified view. Know your true blended MER across every channel.

Cross-channel attribution

Google, Meta and TikTok spend mapped against Shopify revenue. Finally see the full picture.

Campaign-level drill-down

Find winners, cut losers, and optimise daily budgets with confidence.

Blended MER & diminishing returns

Your single source of truth for blended performance, with saturation curves per channel.

Marketing attribution
Google
£12,400
MER 5.1× ↑
Meta
£8,200
MER 3.8× ↑
TikTok
£3,900
MER 3.2× →
Marketing Mix Modelling
Bayesian · updated 2h ago
Live model
Accuracy
94.2%
Optimal budget
£28.4k
Predicted rev
£112k
Response curve Optimal spend Current
Marketing Mix Modelling

Know exactly where to put your next pound

Run PyMC, Meridian and Robyn models against your own data. See the true diminishing-returns curve for every channel and get a recommended budget allocation — recalculated continuously.

Response-curve modelling

Find your saturation point per channel before you overspend.

AI budget recommendations

A recommended split across channels, backed by your history and narrated by Claude.

Revenue forecasting

Cohort-LTV projections into daily, weekly and annual forward views.

One operating system

Five pillars. Twenty-plus modules. One price.

Analytics core · Marketing intelligence · Customer intelligence · Merchandising & ops · Agentic AI — every module included in the plan.

Analytics core

Real-time Overview

Revenue, orders, AOV, margin and MER live. Compare any date range with one click.

Analytics core

Forecast New

Cohort-LTV revenue projection into daily, weekly and annual views.

Analytics core

Finance Bridge

Gross → discounts → returns → net → shipping → taxes, with historical FX.

Analytics core

Returns Intelligence New

Return rate, refund reasons, "profit vampires" and a cohort return heatmap.

Analytics core

Explorer New

A data cube — pivot any metric by any dimension, compare periods, export.

Analytics core

Reports & Schedules

31 built-in reports plus scheduled daily, weekly and monthly email delivery.

Marketing intelligence

Email & SMS New

Klaviyo campaign, flow and channel performance beside your store data.

Customer intelligence

Customer Analytics

LTV, cohort retention, churn and RFM segmentation. Know your best customers.

Merchandising & ops

Products Catalogue New

Every product as a live card — revenue, margin, sell-through and stock at a glance.

Merchandising & ops

Inventory & Planner

Days of cover, sell-through and rebuy planning by velocity and vendor.

Merchandising & ops

Range Plan New

Built-in PLM: plan seasonal collections from concept to shelf with a 27-stage workflow.

Agentic AI

Signals New

Proactive, severity-graded feed of what changed across revenue, ROAS and stock.

Agentic AI

AI Studio

Product photography, flat lays, product swap, ad creative and video generation.

Attribution, MMM and the agent team get their own spotlights above · See every module →

Look inside

The product, not just the pitch

SignalsLive
Meta CPM up 28%
critical · 2h ago
SKU-114 stock < 7 days
warning · 4h ago
Bundle Set conversions up 34%
info · 6h ago
New-customer AOV up £6.20
info · 9h ago

A proactive feed of what changed — graded by severity, written in plain English.

Forecastannual view
actual —— · forecast - - -
EOY revenue
£3.1M
vs target
+8.4%

Cohort-LTV projection into daily, weekly and annual forward views.

Cohort retentionby month
Jan
Feb
Mar
Apr

See how each monthly cohort repeats over time, at a glance.

Products CatalogueNew
Rib Knit Midi
£18.4k · 72% ST
Wool Overshirt
£12.1k · 64% ST
Satin Slip Dress
£9.8k · 58% ST
Boxy Tee — Ecru
£7.2k · 81% ST

Your whole range as live cards — revenue, margin, sell-through and stock on every product.

T
Toby — your store analyst
Grounded in your live data
Why did my ROAS drop last week?
Blended MER fell 4.8× → 3.9×. The driver was Meta — CPMs rose 28% on Thursday. Google held at 5.1×. I'd shift £1,200 Meta → Google until CPMs normalise.
Action
Shift £1,200 Meta → Google
Trend
Bundle Set conv. up 34%
AI Studio & Toby

AI that actually knows your store

Ask anything about your data, generate on-brand product photography, write ad copy, and push finished assets straight back to Shopify — all with full context of your store.

Natural-language analytics

"Why did revenue drop last Tuesday?" — instant answers from your own data.

AI product photography

Studio shots, flat lays and product swaps from your existing photos — no photographer.

Publish back to Shopify

Generate ad creative and assets, then push them to your products in a click.

Simple setup

Live in under 5 minutes

01

Install the Shopify app

One-click OAuth — no API tokens to paste. Nuso pulls your full order and product history instantly.

02

Connect ad accounts

One-click OAuth for Google, Meta, TikTok and Klaviyo. Your spend and email data appear in minutes.

03

Invite your team

Add users with role-based access. Analysts, marketers and founders — all in one place.

Pricing

One plan. Everything included.

No tiers to decode, no features held hostage. Every module, three seats, 300 AI credits and all six Digital Workers.

14-day free trial with 25 credits · no card required · See full pricing →

What brands say

Built for people who take their data seriously

★★★★★

"The MMM model alone paid for a year of Nuso in week one. We moved £4k/month away from a channel we thought was working — revenue went up."

SM
Sarah M.
Founder — DTC Womenswear
★★★★★

"Signals catches things before I would. I open Nuso and it already tells me what changed overnight and what to do about it."

JK
James K.
CEO — Beauty & Wellness
★★★★★

"The AI Studio is unreal. We were spending £800/month on a photographer — Nuso generates better images in seconds and pushes them to Shopify."

LP
Laura P.
Head of Marketing — Homeware
FAQs

Questions from Shopify brands

How is Nuso different from Shopify's built-in analytics?
Shopify's native analytics covers basic revenue, orders and sessions. Nuso adds customer cohort retention, per-product profitability, a complete finance bridge, 31 reports, Marketing Mix Modelling, forecasting, a proactive Signals feed, and a team of AI agents — all connected directly to your store with no manual exports.
How do I connect Shopify?
Nuso is a proper Shopify app. You install it with one click via OAuth — there are no API tokens to paste. Your order and product history syncs on first install, and new orders sync automatically after that.
Does Nuso work with multiple Shopify stores?
Yes. Connect multiple stores to a single Nuso organisation. Data is aggregated across stores by default with per-store filtering on every report, which also makes Nuso suitable for agencies managing multiple client stores.
What is Marketing Mix Modelling (MMM) and do I need it?
MMM is a statistical technique that uses your historical sales and spend to measure the true incremental contribution of each channel — without relying on pixels or cookies. Since iOS 14 made pixel attribution unreliable, MMM has become the gold standard. Nuso includes PyMC, Meridian and Robyn frameworks built in.
Which AI powers Nuso?
Nuso uses the best model for each job. Anthropic's Claude powers the reasoning agents — Digital Workers, Signals and the Boardroom. Google's Gemini powers Toby chat and the creative and vision tools in AI Studio. AI usage runs on a simple monthly credit allowance, so there's nothing extra to configure.
Is Nuso self-hosted or cloud-hosted?
Nuso is fully cloud-hosted — we handle all infrastructure, updates and scaling. Your data is stored securely on managed PostgreSQL in the UK. One plan at £199/month covers everything, with one-off AI credit top-ups if you need more.

Ready to see your data clearly?

Join ambitious brands already running on Nuso. Start free today — no card required.

Get started free
14-day free trial · No card required · £199/month, everything included